{"id":90269,"date":"2022-02-02T16:27:00","date_gmt":"2022-02-03T00:27:00","guid":{"rendered":"https:\/\/juicemagazine.com\/home\/?p=90269"},"modified":"2022-07-04T14:23:18","modified_gmt":"2022-07-04T21:23:18","slug":"vans-celebrates-30-years-of-the-half-cab","status":"publish","type":"post","link":"https:\/\/juicemagazine.com\/home\/vans-celebrates-30-years-of-the-half-cab\/","title":{"rendered":"Vans Celebrates 30 Years of the Half Cab"},"content":{"rendered":"\n<p>\u201cSteve Caballero, the Caballerial, and the Half Cab shoe together are one of the most enduring legacies in all of skateboarding, and it was an honor to get invited into Steve\u2019s home and explore the history of a skateboarding icon. Whenever you see a Half Cab on someone\u2019s feet, you know that the person they belong to is a skater and has an appreciation for skateboarding history. There\u2019s not another shoe with that much instant skate cred,\u201d says Patrick O\u2019Dell, who has worked with Vans to produce a three part series of videos, which kicks off with a look at the historical significance of the Half Cab.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"CUT DOWN: 30 Years Of The Vans Half Cab | Episode 1: The Full Cab | Skate | VANS\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/IF00l_msCnQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>In the first episode, The Full Cab, Vans and O\u2019Dell tap into the story behind how the original Caballero silhouette came to be, with insights from Steve himself, as well as skateboarding legends Ray Barbee and Christian Hosoi, who provide context into skateboarding culture at the time. A question of which skater was the first to infamously cut down the silhouette leads into episode two, The Street Cab, which explores skateboarding\u2019s transition from vert to street and the Half Cab\u2019s staying power. Episode three, The Cab Legacy, delivers the next generation\u2019s perspective on the future of the Half Cab, punctuated with skate footage from around the world. Look for episodes two and three to drop later this year. Guest appearances and interviews range from Geoff Rowley, Andrew Reynolds, and Jerry Hsu to Lakai Founder Mike Carroll and professional photographer and skateboarder Atiba Jefferson.<\/p>\n\n\n\n<p>Vans has announced this three-part series, Cut Down: 30 Years of the Vans Half Cab, celebrating the 30th anniversary of the Half Cab, a shoe which marked a new frontier for the industry, and reinforced the power of listening to skateboarders and tapped into a community\u2019s creative spirit.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"614\" height=\"409\" src=\"https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/halfcab30-614x409.jpg\" alt=\"\" class=\"wp-image-90271\" srcset=\"https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/halfcab30-614x409.jpg 614w, https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/halfcab30-300x200.jpg 300w, https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/halfcab30-768x512.jpg 768w, https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/halfcab30.jpg 1200w\" sizes=\"(max-width: 614px) 100vw, 614px\" \/><\/figure>\n\n\n\n<p>After three decades, the origins and creative DIY spirit of the Half Cab still run true to Vans\u2019 and skateboarding\u2019s DNA. To honor the Half Cab\u2019s cultural influence, undeniable impact on skate and street style, and timeless appeal over the years, Vans will highlight the iconic silhouette\u2019s progression \u2014starting with its humble beginnings in the \u201890s, the shoe\u2019s adoption and adaptation throughout the years, and the staying power of the Half Cab through the eyes of the next generation of skaters.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"614\" height=\"375\" src=\"https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/002-003-vans-ad-78-sm-614x375.jpg\" alt=\"\" class=\"wp-image-90272\" srcset=\"https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/002-003-vans-ad-78-sm-614x375.jpg 614w, https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/002-003-vans-ad-78-sm-300x183.jpg 300w, https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/002-003-vans-ad-78-sm-768x469.jpg 768w, https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/002-003-vans-ad-78-sm.jpg 1008w\" sizes=\"(max-width: 614px) 100vw, 614px\" \/><figcaption>Vans ad from Juice Magazine #78 features Ronnie Sandoval.<\/figcaption><\/figure>\n\n\n\n<p>Introduced in 1989 by Vans and Steve Caballero, the Caballero marked the introduction to an era of signature skate shoes. Over the next few years, skateboarders saw a chance to reimagine the silhouette by cutting down the high-top padding to better meet their needs, and in 1992, the Half Cab was born. Three decades later, Vans is proud to uplift the Half Cab\u2019s story and heritage, while shining a light on its influence on the future of skateboarding. Stay tuned to Vans.com\/HalfCab throughout the year for more information on all upcoming product drops, exciting collaborations, and content releases.<\/p>\n\n\n\n<p>Vans, \u201cOff The Wall\u201d Since \u201966<\/p>\n\n\n\n<p><a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.vans.com%2Fskate&amp;data=04%7C01%7CGeorge_Pedrick%40vfc.com%7C0d337526e12e4e6e20f308d9e675e115%7C7d97f40069b44df4a009c9806ec70783%7C0%7C0%7C637794216236408963%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=NBeKogOdUIaKvh7iuTlQI%2FTcBiE%2BccLXnz%2B%2BgIeNOak%3D&amp;reserved=0\"><strong><em>vans.com\/skate<\/em><\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.youtube.com%2Fvans&amp;data=04%7C01%7CGeorge_Pedrick%40vfc.com%7C0d337526e12e4e6e20f308d9e675e115%7C7d97f40069b44df4a009c9806ec70783%7C0%7C0%7C637794216236408963%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=OMkVeRKo7LM5Gb5kvobNxhfeitgR1X5TTpnwRmI%2BI50%3D&amp;reserved=0\"><strong><em>youtube.com\/vans<\/em><\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.facebook.com%2Fvans&amp;data=04%7C01%7CGeorge_Pedrick%40vfc.com%7C0d337526e12e4e6e20f308d9e675e115%7C7d97f40069b44df4a009c9806ec70783%7C0%7C0%7C637794216236408963%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=IMyG%2Bg%2BNjvv9oqBkL26kMPW5FqMBU0iynvehxxJDRCQ%3D&amp;reserved=0\"><strong><em>facebook.com\/vans<\/em><\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.instagram.com%2Fvansskate&amp;data=04%7C01%7CGeorge_Pedrick%40vfc.com%7C0d337526e12e4e6e20f308d9e675e115%7C7d97f40069b44df4a009c9806ec70783%7C0%7C0%7C637794216236408963%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=XZB%2FAYKD68q774e3j9SpADANODuWzlQvi5sWiWRiXl4%3D&amp;reserved=0\"><strong><em>Instagram.com\/vansskate<\/em><\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.twitter.com%2Fvansskate&amp;data=04%7C01%7CGeorge_Pedrick%40vfc.com%7C0d337526e12e4e6e20f308d9e675e115%7C7d97f40069b44df4a009c9806ec70783%7C0%7C0%7C637794216236408963%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=zUJK3WNUobm0C2wzVgO3TOvWXfEdkdHy3bvoveEldXw%3D&amp;reserved=0\"><strong><em>twitter.com\/vansskate<\/em><\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cSteve Caballero, the Caballerial, and the Half Cab shoe together are one of the most enduring legacies in all of skateboarding, and it was an honor to get invited into Steve\u2019s home and explore the history of a skateboarding icon. Whenever you see a Half Cab on someone\u2019s feet, you know that the person they [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":90270,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4027,4041],"tags":[],"class_list":["post-90269","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-skate-2"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/juicemagazine.com\/home\/wp-content\/uploads\/2022\/07\/9abef2974d030f60e51afcddcb1127b5_002-003-vans-ad-sm-photo-940.jpg","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/posts\/90269","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/comments?post=90269"}],"version-history":[{"count":4,"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/posts\/90269\/revisions"}],"predecessor-version":[{"id":90409,"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/posts\/90269\/revisions\/90409"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/media\/90270"}],"wp:attachment":[{"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/media?parent=90269"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/categories?post=90269"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/juicemagazine.com\/home\/wp-json\/wp\/v2\/tags?post=90269"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}