O’Mahoney Mondays: Skateboarding Ronald McDonald

Ronald McDonald skateboards

O’MAHONEY MONDAYS:

SKATEBOARDING RONALD MCDONALD

WORDS BY JAMES O’MAHONEY

In 1977, still in the thick of it, I got a call to be the skateboarding Ronald McDonald at $700 per hour. Yipeee! We went to Bellagio school where they had a mock-up front of a McDonald’s building and I had to get fitted for my McSuit. With that done, I had to sit for 1 1/2 hours for the makeup and red wig placement, plus get used to the two-foot long shoes. When and where are we going to skate? The director, Jack De Sort, pointed at a blacktop walkway with a four-foot plus white fence going through it. Jack said, “Just skateboard up to the fence, jump it and land on the skateboard on the other side, roll ten feet and grab the two little kid’s hands and then roll up to the fake McD’s singing, “I’m Ronald McDonald!” The toughest part was the monster shoes, but I did it four out of five times. They got their shot, wrapped, and I gave up my suit and wig, but kept the makeup on for the freeway ride home and did dumb stuff. The commercial stayed on TV for about six months and then they took it off because kids were trying to jump over things and getting hurt. It even made the L.A. Times… “Ronald McDonald to give up skateboarding in commercials.” Next…

Ronald McDonald skateboards

ABOUT JAMES O’MAHONEY

JAMES O'MAHONEY 
INTERVIEW BY DIBI FLETCHER
PHOTOS BY JAMES O'MAHONEY,
SUSANNE MELANIE BERRY,
TERRI CRAFT, DAN LEVY
AND SCOTT STARR.

A TOUR OF "THE MUSEUM" 
AT THE SANTA BARBARA SURFING MUSEUM
WITH JAMES O'MAHONEY. 
VIDEO BY DAN LEVY

JAMES O'MAHONEY 
SKATEBOARDING HALL OF FAME
ICON AWARD ACCEPTANCE SPEECH
FILMING BY DAN LEVY
FILMING BY VANS DAVEY.

ABOUT JAMES O'MAHONEY
Here are just a few of James O'Mahoney's 
vast and admirable accomplishments...

1965- WON THE CITY SKATEBOARD SLALOM EVENT -ASPEN CO.

1974-UNITED STATES SKATEBOARD ASSOCIATION-FOUNDER

1975- WORLD SKATEBOARD ASSOCIATION – STANDARDIZED THE RULES FOR SKATEBOARD COMPETITION WORLD WIDE

1975- SKATEBOARD MAGAZINE-PUBLISHER

1975- FIRST SKATEBOARD TRICK BOOK- PUBLISHER

1975- SKATEBOARD HANDBOOK – PUBLISHER

1975- FIRST MT BALDY ASSAULT+WALDO AT MT BALDY THE MOST PUBLISHED SKATEBOARD PICTURE IN HISTORY OF THE SPORT -1ST TO SHOW YOU COULD GET PAST VERT. FEATURED IN OVER 50 BOOKS & MAGS

STEVES SOUTH BAY X CALIBER SKATEBOARD CHAMPIONSHIPS

FIRST WORLD INVITATIONAL-LONG BEACH ARENA

FIRST SKATEBOARD TOOL-ELEPHANT BRAND-CO DESIGNED

FIRST SKATEBOARD SHOE-UNIROYAL-DESIGNED

FIRST BOWL CHAMPIONSHIPS-RUNWAY SK8PRK

FIRST VERT CONTEST-RUNWAY SK8PRK

FIRST PAST VERT CONTEST-SUPERBOWL 1 so. bay

FIRST BANK FREESTYLE-RUNWAY SKATEPARK

FIRST BANK SLALOM CONTEST-RUNWAY SKATEPARK

FIRST CALIFORNIA STATE CHAMPIONSHIPS-CHARLOTTE

FIRST CITY CHAMPIONSHIPS-HUNTINGTON BEACH, SANTA BARBARA, VENTURA, LONG BEACH ETC.

GUINNESS BOOK WORLD RECORD-SIGNAL HILL SPEED RUN-4 YEARS

GUINNESS BOOK WORLD RECORD-SKATEBOARD HIGH JUMP

GUINNESS BOOK WORLD RECORD-SKATEBOARD BARREL JUMP

GUINNESS BOOK WORLD RECORD- 360’S

DERBY DOWNS SPEED RUN-AKRON OHIO

FIRST SKATEBOARDING RONALD MCDONALD-I WAS THE 3RD RONMC

FIRST SKATEBOARD FOR ICE-MADE

FIRST WORLD MASTERS INVITATIONAL -NEW YORK NASSAU COLISEUM

EAST COAST SKATEBOARD CHAMPIONSHIPS-CHARLOTTE N.C

CBS CHALLENGE OF THE SEXES- ROBIN ALAWAY VS CHRIS CHAPUT

CBS CHALLEENGE OF THE NETWORK STARS-GRIZZLY ADAMS VS CHRISTY MC NICHOL

FIRST SKATEBOARD SAFTY FILM- WITH RAPHER JOHNSON-OLYMPIC GOLD MEDALIST

FIRST SKATEBOARD SHOE-UNIROYAL -KEDS

SKATEBOARDING AS AN EVENT IN THE ITA PRO TRACK TOUR(OLYMPIC MEDALIST). THIS WAS THE FIRST PRO SKATEBOARD SLALOM

ADDING SPARKS AND SKYROCKETS TO SKATEBOARD-LIFE MAG 76 YEAR IN PICTURES

1975 FIRST TO SKATEBOARD THROUGH THE TUNNEL OF FIRE

UNDEFEATED AT DEL MAR

2004 FIRST WORLD RECORD WALL RIDE ORGANIZER WITH THE U.S.S.A. / W.S.A. FOR THE GUINNESS WORLD BOOK OF RECORDS

o57

JAMES O’MAHONEY INTERVIEW 
BY SUSAN MELANIE BERRY, TERRI CRAFT, 
C.R. STECYK III AND SCOTT STARR

“O’Mahoney is one of the most interesting people on the planet. If you’ve had the pleasure of meeting “O”, consider yourself charmed. For those who haven’t, allow me to summarize… James O’Mahoney is ornery, sarcastic, incredibly intelligent, unique, witty, reserved, charming, understated, humble and respectful. He is a surfer, skateboarder, hang glider, pilot, collector, photographer, race car driver, stunt man, safari survivor, patriot, adventurer, competitor and a world class waterman. “O” is also one of the first skateboard media moguls, the keeper of the great Pete Peterson surfboard, king of the U.S.S.A., proprietor of the legendary Signal Hill, proud owner of the “Apocalypse Now” surfboard and a rebel with too many causes. He’ll tell you a story so fanciful and outrageous, that you’ll never forget the lesson contained within. He reminded me that the handing down of history and tradition is a vital and important duty. Here’s to “O” – a true hero.” – WORDS BY TERRI CRAFT

o62

JAMES O’MAHONEY INTERVIEW BY DIBI FLETCHER

“James O’Mahoney is a fascinating person to talk with. Whether it’s about his vast range of endeavors or fearless pursuit of pleasure, you’re instantly caught up in his enthusiasm for life that’s extremely intoxicating. As a life long collector of anything that caught his imagination, you get the feeling when talking to him that he’s gathering information from you as he would on a scavenger hunt as you scramble through the memories of more than half a century. Every time we speak it’s like discovering all over again a unique unexpected pleasure in someone that’s managed through all the ups and downs to really stay stoked and maintains the free spirit that most of us lose along the way. His myriad of accomplishments and the images that he’s captured over the years are a stunning affirmation of living life on the edge, and that’s something to be admired.” – WORDS BY DIBI FLETCHER

Submit Comment

Post a reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

JUICE MAGAZINE | 319 OCEAN FRONT WALK #1, VENICE, CA 90291 | (310) 399.5336 | [email protected]
Juice is an interview magazine featuring skateboarding, surfing, art and music. Since 1993, Juice has been independently owned and dedicated to the core. Juice Magazine specializes in coverage of core skateboarders, surfers, musicians, skatepark builders, artists, photographers, rock n roll, metal, hardcore, pools, pipes & punk rock. Keep Skateboarding A Crime.
ABOUT | CONTACT | INDEX | NEWSLETTER | INTERNSHIPS | LINKS | SITEMAP | ADVERTISE | LETTERS | TERMS AND CONDITIONS | PRIVACY POLICY
© 1993-2018 Juice Enterprises, Inc. All rights reserved. No part of this publication may be reproduced by any means; electronic, mechanical, photocopy, or otherwise without the prior written permission of the copyright owner, photographers, writers, or artists named herein. Trademarks mentioned herein are the property of their respective owners.