JOSH LANDAU slays it in SoCal. Photo: Lance Mountain
FOR IMMEDIATE RELEASE - San Jose, CA- Toddlers may be too little to skate, but now they can look like they do. For the first time ever, clothing from skateboarding’s most popular brands is available to kids ranging from ages three months to six years. A recently launched website -LittleRuler.com– is the only place to find clothing for infants and toddlers from brands like Independent Truck Company, Santa Cruz Skateboards, Powell, Thrasher, Vans, Skateboarding Is Not a Crime, Santa Monica Airlines and more. Little Ruler was founded by Jeff Kendall and his wife Maureen. Jeff, a professional skateboarder in the mid to late ’80′s who sold more than 100,000 of his pro models over the course of his career, is also the director of marketing for NHS (skateboard manufacturer and distributor). ‘A good percentage 6 million plus skaters of the 80′s generation have or are having kids. Seeing our kids in the custom skate stuff we’ve had made in the past and seeing the reactions of others made us realize something needed to be done,’ said Jeff. ‘It’s so nice to open my kids’ clothing drawers and see them dominated by a bunch of skate t’s!’ Maureen is a stay-at-home mom of their two children and runs the day-to-day operations from their San Jose, Calif. home. Skateboard industry leaders are praising Little Ruler for its authenticity, timing and recognition of a neglected and untapped market. Little Ruler products are available at http://www.littleruler.com
ETNIES NEWS For Immediate Release – SANTA SKATES, TOO! etnies Distributes 500 Pairs of New Shoes to Needy Orange County Kids at the etnies Skatepark of Lake Forest Santa, Mrs. Claus, their friendly elves and Pierre Andre Senizergues, owner and CEO of etnies, will bring holiday cheer to the needy children of Orange County by hosting a Holiday Festival complete with Christmas crafts, a pro skate demo, food and more. Plus, each child will receive a brand-new pair of etnies shoes just in time for Christmas. The shoe donation and Holiday Festival will be held on Friday, December 17, 2004 from 2:00 p.m. – 5:30 p.m. in celebration of the 1st Anniversary of the etnies Skatepark of Lake Forest. Nearly 1,500 youth use the park each week. Pro skateboarders scheduled to appear include Arto Saari, Rune Glifberg, Ryan Sheckler, Justin Eldridge, Lance Mountain and more. Several Orange County non-profit organizations will bring children, from Big Brothers Big Sisters, Boys and Girls Club (Westminster and Garden Grove), Human Options (domestic violence shelter in Irvine) and Olive Crest (foster / adoption agency in Santa Ana). ‘We’re excited about the success of the etnies Skatepark of Lake Forest,’ Senizergues reflects. ‘I can’t think of a better way to celebrate than to give youth of all ages, who may otherwise not have a happy holiday season, a chance to see Santa Claus, watch our pro skateboarders and receive a brand new pair of etnies. The skatepark is about giving back to the community, and we’re doing just that with our Holiday Festival and shoe donations this year! With strong community input and support, etnies and the City of Lake Forest worked to create a world-class skatepark facility designed for the youth of Orange County. Using a public/private partnership to help offset the costs by more than 25%, etnies Skatepark of Lake Forest is currently one of the nation’s largest. Initially, Senizergues made a generous donation to the City of Lake Forest to offset costs and make the skatepark free of charge for all guests during its first year of operation. As an early Christmas gift, and in acknowledgement of a successful first year, Senizergues will make another substantial donation to keep the skatepark free of charge for yet another year. Visit www.etnies.com
Dec 4 – Santa Barbara Ocean Festival at Ledbetter Beach – Skateboard, Downhill, Street, High Jump, Surf, Paddleboard, Indo board, PingPong Contests – bands, Food – 8AM-4PM. In the Sand, On the Street – USSA, ISHJA, WFSA – Surf Happens.. Santa Barbara, CA
ASR NEWS – Snow Showers in the Forecast for ASR this January in San Diego – Major action sports manufacturers show snow, including a first look at Volcom Snow and Burton bringing soft goods to the floor… – As the world’s premier action sports trade show, ASR is a retailer’s one stop to find surf, skate, swim, street and even snow this January 14th to 16th in San Diego. The biggest brands in surf and skate continue to branch into snow responding to loyal customers who participate in more than one action sport in the growing $2.28 billion snowboard industry. According to Board-Trac, the crossover in participation between skate and surf and snowboarding is 50%. Many brands at ASR address this crossover and produce product for the snowboard market including apparel, boots, goggles, luggage, accessories, and hard goods. ‘Established brands have branched into surf, skate and snow and specialty shops are carrying crossover products for all 3 sports,’ says Kevin Flanagan, ASR Show Director. ‘So it is natural that ASR, as the leading action sports trade show, offers a full spectrum of action sports products that mirror our audience’s interests and lifestyle.’ Board-Trac’s 2003 survey clearly shows the crossover between sports, finding 47% of skateboarders and 50% of surfers surveyed also snowboard. Additionally, it finds that participation in snowboarding has jumped from 7.96 million in 2001 to 9.9 million just two years later. Retail shops are trying to hold customers year-round and many specialty shops who focus on one action sport are also looking to bring in products that will keep a customer loyal from season to season. ‘To survive, retailers have to be multi-sport and expand the market from within and beyond the industry,’ says Roy Turner, President of the Board Retailers Association. ‘Having snowboarding product at ASR is the perfect addition.’ For additional information regarding ASR check out www.asrbiz.com.
NEW VIDEO — Hot Chocolate – a Skateboard Documentary – Follow the Chocolate team on tour… for real…
Rumble at Rat Shack: Ramp Rats Indoor Skatepark – Located at 1004 Lakeville St. @ HWY 101 in – Petaluma, CA, features a street course and a mid-size bowl with vert walls. On December 11th they’re throwing a Local Team Competition at the skatepark. Teams include: Brotherhood Skateshop, Board Asylum, Blackout, Gone Surfin, Play it Again Sports, Revolution, West Coast Boardwear, Bacon Skateboards, Hellhouse and Scarykid. Winner gets Private team session monthly until the next Rumble. –Visit www.NorCalRampRats.com for more information.
NEW SK8 VIDEO ‘Show me the Way’ is a different kind of trick tip dvd filmed entirely with wireless microphones so the instructions are layed out as the skateboarding happens. The video will feature a variety of terrain from flatground, curbs, ledges, and rails to pole jams, mini-ramps, pools and vert. Also included will be a section where each professional will give some well needed advice about skate related topics. Starring: Reese Forbes-Frontside Grinds, Kyle Leeper-Pole jams, Colin McKay-Backside Tailslides, Clint Peterson- Backside 360 Ollies, Stefan Janoski-360 Flips, Richard Angelides-Pivot Fakies, Andrew Reynolds-Frontside Flips, Daniel Shimizu-Backside Smith Grinds, Mark Appleyard- Nollie Flips, Brandon Biebel-Kickflip Nose Manuals, Tim Oconnor-Bigspin Backside Disasters, Chad Timtim Backside Nosegrind Pop outs, Rob Drydek-Overkrooks, Daewon Song- Switch Nose Manual Fake Flips, Rodney Mullen-Darkslides. Now available at www.VKSports.com.
DREAMLAND SKATEPARKS -The Best Skateparks on Earth – Astoria, OR, Aumsville, OR, Bologna, Italy, Brookings, OR, Donald, OR, Eureka Springs, AR, Driggs, ID, Hailey, ID, Hood River I, OR, Hood River II, OR, Kalispell, MT, Klamath Falls, OR, Kuna, ID, Lincoln City I, OR, Lincoln City II, OR, M. Freewater I, OR, Newberg, OR, N. Little Rock, AR, Port Orford, OR, Private Island, HI, Rattenberg, Aus., Redmond, OR… Dreamland President Mark ‘Red’ Scott has the Dream Team which includes: Mike Swim, Tavita Scanlon, Sage Bolyard, Chad Vogt, Bob Kotas and Aaron Rawlings, For more go to www.dreamlandskateparks.com
PERFECT GIFT FOR THE SKATEBOARD COLLECTOR – 4 Corners Framing Concepts has a new product call Sk8box. It’s a display case for the limited edition, autographed decks. The unique thing about Sk8box it that it has a lid so the decks can be removed or replaced at will. Check them out at www.4cornersframing.com.
3rd Lair SkatePark 2005 Contest Schedule
– 3rd Annual King of the Groms – Sunday, February 27th, 2005
– 3rd Annual Top Shop – April 15th – 17th, 2005
– 4th Annual O. U. T. Championship – Saturday, May 14th, 2005
– 3rd Annual Damn Am – June 10th – 12th, 2005
– 4th Annual Midwest Melee – Saturday, August 6th, 2005
– 3rd Annual Midwest Bowl Riders – Saturday, October 29th, 2005
The 3rd Lair SkatePark and SkateShop in Minneapolis, Mn. – Contact Information:
Mark Muller – email: firstname.lastname@example.org… phone: 763 – 79 – SKATE or web: www.3rdlair.com
CONSPIRACY NEWS – Conspiracy Skateboards just released a new deck called the ‘Ghost of Sanda.’ It’s a Pushead graphic that GLOWS IN THE DARK! The dimensions are 8.25′x32.5′ with a 14.5′ wheelbase. The board comes in a sealed screen printed bag with a GLOW IN THE DARK pushead ‘Ghost of Sanda’ key chain. There are only 99 in the edition and they’re going fast. $55 postage paid through www.conspiracyboards.com Conspiracy Skateboards will also premiere the new video: ‘Die…Skate or Die!!’ on December 22nd at the Bluebird Theatre in Denver. Its an action packed look at some of Conspiracy’s roughest criminals destroying America’s best spots on a terror-fried skate rampage!! Also debuting, the same evening, is the new ‘Eastcoastaholic #2,’ featuring some of the east coast’s best skating. Visit www.conspiracyboards.com
BLACK LABEL NEWS – The Duane Peters documentary is still in the works. Last week the crew went out to Presscott, AZ. to interview Duanes mom! In other BL news, John Lucero’s Riky board was sold for a reported $800 at the Boardology show with proceeds going to the Tony Hawk Foundation. And on the Red Kross tip – Chaz Pineda claimed 2nd place at this year’s Damn Am by destroying the Volcom bowl. Lucero called it ‘the rebirth of vert!’ and Chaz is leading the pack.
NEW SKATEBOARDING DVD – Come along for the ride and experience what most critics are already calling the feel good hit of the season. You’ll cry, you’ll laugh, you’ll fall in love, you’ll be left heartbroken, you’ll faint and hopefully you’ll vomit on your DVD player as you join the Donkey Punch Crew on their misadventures throughout the world of skateboarding. This is raw and uncut skateboarding from all your favorite skateboard superstars like Hans Stacy, Jeff Morris, Mike Brown, Gautam Sahi, Travis Carlson, Justin Holmes, Philly Phil, Purtle and others. Plus some break out parts by UNKNOWN rippers like Gareth Stehr, Corey Duffel, Tony Silva, Matt Allen, Daniel Shimizu, Pat Rakestraw, The Nuge, Justin Roy, Dorian Tucker, James Atkins, Ben Gilley and many more. Available for sale exclusively at www.skateboard.com and 21TEN Skateboard Super shop in San Diego, CA USA.
POCKET PISTOLS SKATES UPDATE – Congratulations to Jason ‘Racer X’ Mitchell on his Overall World Championship win in Morro Bay, CA! Mitchell is sponsored by Pocket Pistols Skates! Pocket Pistols Young Guns Team now includes Joe McLaren, Kyle McLaren, Josh Byrd, Nathan Groff, Katii Campbell, Meagan Balthis, and the newest member Aaron Morris. For more information email email@example.com.
GRINDLINE NEWS: In case you need a list of must skate parks for your next cross country trip.. Here it is… GRINDLINE IS THE WORLD’S PREMIER SKATEPARK DESIGN / BUILD CONTRACTOR and their 50+ skateparks portfolio spans the globe from Orcas Island, Washington to Okinawa, Japan. GRINDLINE Construction Projects include: Athens, OH Bainbridge Isl, WA Ballard, WA Butter Bowl, WA Carbondale, CO Carnation, WA Cody, WY Edina, MN Great Falls, MT Jonesboro, AR Juevo Bowl Leavenworth, WA Longview, WA Mammoth, CA Milton, WA Mukilteo YMCA Nags Head, NC Orcas Island, WA Schmitz Park, WA Spokane YMCA Spokane, WA Sumner, WA Trinidad, CO West Linn, OR Whiting, IN. For more information go to www.grindline.com.
REAL DVD – The DVD drops at the end of January and its gonna be sick…. Max, OG Real, still rolling strong….Huf, Real staple, skateboarding icon, amazing style and quite possibly the quickest ollie in skateboarding…. Dennis Busenitz, I don’t think people are yet to fully understand how much of ripper he is. No one faster in complete control…. Darrell Stanton, you’ve heard of the insane things he’s done, now see ‘em. … Peter Ramondetta, he’s killing it at every turn. Whatever it takes, he’s on it…. JT Aultz, rookie pro, coming in strong…. The am’s, Damian Bravo, powerful technician. Big Ern and Nick Dompierre, who are these guys? Remember the last time you asked that about Real? It was Darrell and Peter, well, Ern and Nick are out to crush things. This is it, free full length DVD, the first one like it, our first DVD, there was no other way. Roll Forever.
TIM BRAUCH @ SMITHSONIAN – The Smithsonian’s National Museum of American History in Washington DC now has a permanent traveling display entitled ‘Sports – Breaking Records, Breaking Barriers’. Tim Brauch is represented along with many othher great names in sports history. The Brauch exhibit features photos and the skateboard Tim rode when he won the 1998 Van’s Triple Crown. For more go to: http://americanhistory2.si.edu/sports/exhibit/champions/index.cfm.
LAIRD HAMILTON NEWS – Laird Hamilton is aiming For Greek Olympic Bobsled Team…. National Hockey League player Chris Chelios and surfing legend Laird Hamilton hope to someday appear in the bobsledding competition at the Winter Olympics. In November, both made the run down the Verizon Sports Complex track outside of Lake Placid with members of the U.S. men’s bobsled team. Hamilton called his first run ‘unbelievable’ and compared the intensity to that of a surfing wipeout. Chelios and Hamilton both have aspirations of making it onto the Greek Olympic four-man bobsled team and will be traveling to Calgary, Canada to train with the men’s bobsled team. For more go to www.hub360.com.
GLOBE NEWS – Globe would like to congratulate the two winning finalists of the Globe Wildcard Series on their wins. Uriel Lubcke from Denver, Colorado took first place, and Andrew Cannon from Philadelphia, Pennsylvania took home second. Both winners will receive wildcard entries into the ‘invitation only’ Globe World Cup Australia in February 2005. For more information on the Globe Wildcard Series and the Globe World Cup, we invite you to take a look at www.globeworldcup.com/wildcard.
GLEN E. FRIEDMAN UPDATE – Through his Idealist Propaganda moniker, GEF has released a dozen new and ‘retro’ t-shirt designs…. In the summer of 2004 Glen gained permission from his long-time friend Russell Simmons to make a huge political statement in the windows of his property across the street from ‘Ground Zero’ at the World Trade Center in New York City. Go to www.BurningFlagsPress.com to get the rest of the story.
NEW SK8 VIDEO The new Sacrifice and FishEgg Film ‘In Through The Out Door’ will premiere Saturday December 18th. 6pm-10pm (film shown at 7:30pm) Bands start at 9pm. The event will take place at Old Baldy Brewery and Restaurant – 271 No. 2nd Ave Upland Ca, 91786
FOR IMMEDIATE RELEASE – Billabong USA today announced plans to open a flagship retail store in the center of one of the world’s most vibrant and recognizable locations – New York’s Times Square. The 4,000 square-foot licensed store will be located on street level directly below high profile MTV Studios at 1515 Broadway between 44th and 45th Street. The company will also open its first Element store in the USA in an adjoining 1,800 square-foot location. Billabong USA President Paul Naude’ said, ‘This gives us an opportunity to showcase both Billabong and Element branded products in one of the world’s most prominent retail areas.’ Both stores will be operated under license by Ed Leasure, one of USA’s most successful boardsports retailers who operates a number of stores on the East Coast. The Billabong store in Times Square will be the company’s ninth Billabong-branded store in North America and the first Element branded store in the US. The stores are scheduled to open Spring 2005.
OUTLOOK SKATEBOARDS, Burley Wheels, and Burley Bearings mailing list UPDATE! Congratulations to OutLook team rider Packy for winning 1st place in the ‘Vision Highest Frontside Cradle Carve Contest’ at Skatopia’s 10th Anniversary Backwoods Bash this month. OutLook PRO team rider Ray Fennessey and Charles Conti are now on the Arnette Sunglasses Team. OutLook would like to welcome Philly Street AM Jay Bertsch to the team!!!
SLAM CITY JAM 2005 NEWS – new dates May 27-29 at the BC Place Stadium. Vancouver Canada. For info go to www.slamcityjam.com
SURFRIDER FOUNDATION NEWS The 4th International Surfing Reef Symposium, Jan 12-14, 2005 – Please join us in Manhattan Beach, California for the 4th International Surfing Reef Symposium. This biennial conference will foster an open dialog between surfers, scientists, ocean enthusiasts, and coastal zone managers on the topic of surfing science, artificial surfing reefs, human impacts on surf zone environment and the economy of surfing. The Symposium takes place from Jan. 12-14, 2005. For more information visit www.surfrider.org
N-MEN PARTY - The 21st Annual N-Men Christmas Party will take place Saturday night Dec. 11th at The Roadhouse 1556 Bell Avenue in Sacramento, CA. Show starts at 8PM. The Texas Thiefs and The Clay Wheels are slotted to play. Mike Chantry and Jon Yunker are having a video/slide show, featuring clips of the infamous Mile High Ramp featuring Hosoi, Gator, Blender, Lucero, DP and more. $10 to get in or Free with N-Men pass. Check www.N-Men.com for more details.
FOR IMMEDIATE RELEASE – DEW ACTION SPORTS TOUR – The Dew Action Sports Tour, the first-ever season-long professional multi-sport tour in action sports, announced today that it has selected Louisville, Kentucky; Denver, Colorado; Portland, Oregon; San Jose, California; and Orlando, Florida as the five host sites for its inaugural season, beginning in June 2005. The Dew Action Sports Tour schedule and title sponsors of each event are as follows (official names of each event will be announced at a later date): June 8-12, 2005 Louisville – Kentucky Expo Center, July 6-10, 2005 Denver – Pepsi Center, Aug. 17-21, 2005 Portland – Rose Quarter, Sept. 7-11, 2005 San Jose – HP Pavilion and Oct. 12-16, 2005 Orlando – TD Waterhouse Arena… The Tour estimates annual economic impact of $20-30 million and projects attendance of 100,000 in each city. Owned by NBC Sports and Clear Channel Entertainment – Motor Sports, the Dew Action Sports Tour boasts the biggest competitive purse in action sports, a $1 Million Bonus Pool based upon year-end standings, and the largest network television and cable broadcasting commitment ever. In addition to the primary sports of skateboarding, BMX, and freestyle motocross, each tour stop will feature a unique ‘specialty comp’, such as snowboarding or wakeboarding. At season’s end, based on a cumulative points system, the Tour will award champions in skateboarding (street and vert), BMX (street, dirt and vert) and freestyle motocross with the Dew Cup. The Dew Action Sports Tour’s founding sponsors include Mountain Dew (tour title sponsor); and Panasonic, Right Guard Xtreme, Vans, Toyota, PlayStation (event title sponsors). Also joining the Tour as associate sponsors are Peanut Chews and Pacific Cycle – the owner and supplier of Mongoose, Schwinn, and GT bicycle brands.
FOR IMMEDIATE RELEASE - ESPN Announces Launch of Volunteer Program for Winter X Games NINE in Aspen/SNOWMASS… Registration begins November 15 at www.xgamesvolunteers.com – . – ESPN’s Winter X Games, the world’s premier winter action sports event, launches its volunteer drive for Winter X Games Nine in Aspen/Snowmass, Colo. Now entering its fourth year in Aspen, Winter X Games Nine will be held January 29 through February 1, 2005. ESPN staff seeks dedicated action sports fans as well as newcomers to cover the more than 700 volunteer positions for the overall event. Winter X Games staff is looking to the local and regional communities for people who are willing to volunteer for a full day at this multi-event action sports competition. Several daylong volunteer positions are available including: hospitality, crowd control, ushering, access control and credential checking. Positions are available from January 27 through February 1, 2005. Winter X Games also offers the XCEL program, designed for dedicated individuals who are willing to volunteer every day from 9 a.m. to 9 p.m., January 27 through February 1. Interested people for the Winter X Games volunteer program must be 18 years of age by January 25, 2005. Starting November 15, 2004, the www.xgamesvolunteers.com website is currently accepting applications for all volunteers. All applications are processed on a first come basis. Volunteers will be privy to Winter X Games Nine apparel, sponsor goody bags, snacks and refreshments and will also receive an invitation to the private Winter X Games volunteer appreciation party. XCEL volunteers who make themselves available for the duration of the event will receive a Winter X Games Nine token of appreciation. In addition, volunteers take part in a daily raffle of items donated by local and industry businesses. Businesses that donate items to be entered into the volunteer raffle will gain exposure by having their company name included on the volunteer website and the on-site jumbotron at Winter X Games Nine. Local business can download the donation form at www.xgamesvolunteers.com or www.expn.com.
PEGGY OKI ART SHOW – Paintings by Peggy Oki (local landscapes and more) at Zookers Cafe – 18 Oct. thru 19 Dec. 2004 – Mon – Sat 11AM – 4PM Dinner 5PM … 5404 Casitas Pass Rd., Carpinteria, CA (805)684-8893. (a portion of sales to benefit Carpinteria Arts Center)
ASR DATES – January 14-16, 2005 – ASR -San Diego, CA AND March 8 and 9, 2005 – ASR – Huntington Beach, CA
NEW JUICE MAGAZINE T-SHIRTS, LONG SLEEVES AND SWEATSHIRTS now available at www.JUICEMAGAZINE.COM. New items include: Juice Pools PIpes and Punk Rock Hooded Sweatshirts and long sleeves, Keep Skateboarding a Crime long sleeve t-shirts, Ace of Spades long sleeve t-shirts and raglan jerseys. The Keep Skateboarding A Crime short sleeve t-shirts are now available in black, white and red. Check out all the new t-shirts at www.JUICEMAGAZINE.com. JUICE MAGAZINE now has a new line of t-shirts for the ladies – baby rib cap sleeves, baby rib spaghetti strap tank tops and baby rib beaters in black, white, red, baby blue, pink and army green. The girl t-shirt designs include the classic Juice Pools, Pipes and Punk Rock design. Check out all the new t-shirts at www.JUICEMAGAZINE.com.